The Galentine's Paint & Sip
This UGC-style TikTok fosters organic event promotion by highlighting the atmosphere, community, and unique experience attendees should expect at the Galentine’s Paint & Sip by Sista Paint. Using engaging hooks, trending short-form editing, and authentic visuals, the video captures the desired audience's attention and generates excitement around the event.
The Galentine's Paint & Sip
Memes & Things
In addition to video content, this event marketing campaign was supplemented with custom informational graphics and engaging memes seen in the gallery below.
"Life & Work with Sista Paint"
While with Sista Paint, our work was featured in an article by VoyageBaltimore Magazine.
"A week went by, and two of our co-founders (Esterline and Jasmine) posed the question in the group chat: what if we threw a sip and paint and invited members of the community, just to see how it went? Well, we did just that. Fast forward to now, a little over a year later: we’ve held multiple ticketed events and partnered with some amazing Baltimore businesses in such a short time!"
